My story.
I love working with inspiring organisations. I love creativity and ideas. I love how design can transform business. I also understand that love isn’t all you need (sorry John and Paul). Passion needs direction. Love needs logic.
It is within this sweet spot of emotion and rationale that the most effective work takes shape, leading to meaningful and lasting outcomes for your organisation.
Life before Love & Logic.
In a previous life I ran Design By Day, a brand and digital agency with a flair for creating effective brands and digital presence.
After 12 years (and 16 months into the pandemic) combined with a lot of soul searching, I decided that running an agency wasn’t for me anymore.
It was time to go back to what I loved the most. Being a creative and helping organisations from the front lines (not as a manager!), where I can really make a difference to brands and organisations.
Through imagination with heart!
Who I help.
I’m not sector specific, but my core focus is on championing organisations that do good – by helping them establish and amplify their message through the power of outstanding design.
Health & academia
Disciplines: Branding, Print, Campaigns, Explainer Videos, Research Paper Videos.
Charities
Disciplines: Branding, Print, Campaigns, Promotional Videos.
Local authority
Disciplines: Design, Animated Explainer Videos.
Education
Disciplines: Branding, Print, Campaigns, Explainer Videos.
Ethical consumer goods
Disciplines: Branding, Social Campaigns, Animated Content.
Tech & SaaS
Disciplines: Branding, Explainer Videos.
Name drops
